Business has existed for thousands of years. It is the process of making money through the buying and selling of goods and services. In today’s modern world there are tens of millions of businesses trying to succeed.

As a result of this , it is essential to have a basic understanding of what business is and how to compete due to the amount of competition overall from across the world. In this article we will look at what business is and how it has shaped the world we all live in today.

Market Trading

One of the busiest and most hectic forms of business there is is stock trading. When stocks and shares are traded on the stock and share market then there can be frantic trading as often this is done over a short window of time.

During this period stocks and shares are traded between businesses and investors who are looking to expand their portfolio and increase their overall profits. Often the prices of these stocks and shares can be influenced by external factors such as political and social events.

These can end up having an adverse effect on a a market. E.g A new power source being discovered could greatly benefit the energy market as well as the renewable energy sector. This could lead to a significant amount of investment within the energy sector overall.

The Power Of Offers/Marketing

One of the most important thing to note about business and marketing in general is the power that promotions can have overall. Promotions are a form of marketing which can entice people to buy products or services.

Supermarkets are one of the most common retailers that knock prices down as standard as well as offer promotions such as buy one get one free/half price. Typically these offers often appeal to people and as a result many people buy items in bulk. This can encourage people to buy items or services that they would normally would not purely because the items are on offer.

The overall power and effectiveness of marketing and promotions simply cannot be understated. This is because they are often highly effective and can benefit both the seller as well as the consumer overall.

Why Is Business Important?

There are a variety of different reasons as to why business is considered important overall. One of the main reasons why business is considered important is what it contributes to the local economy. Without businesses most countries would struggle to sustain their population.

As well as providing goods and services, businesses provide jobs to millions of people across the world. Businesses are essential to sustain jobs , goods and services within a countries economy.

Although whilst businesses are important , it is of great importance that they are regulated and monitored to ensure that they comply with the law and do not exploit governments or individuals. For example there have been scandals in the past where businesses have been avoiding millions in taxes. This has led to many in the general public losing trust in businesses.